Le mie ricette per la real estate communityPrimonial REIM and CAREIT sponsored the Health and the City forum organised by Reed Midem on Wednesday 13th March on the topic of “Ageing in the city”; it took place during the 30th edition of MIPIM, the international market for real estate professionals, which was held in Cannes from 12th to 15th March 2019.
Primonial REIM and CAREIT were able to take advantage of the Health and the City forum and incorporate the whole community of stakeholders to delve further into the topic of ageing in the city with respect to services, lifestyles, social inclusion and mobility. Demographic and sociological trends are creating new consumer habits, new usages and new notions of daily life. This paradigm shift naturally raises questions about how the population is going to age from here on. Primonial REIM and CAREIT want to put forward ideas that will lead to concrete solutions for players from across the board: from town planning to housing, from healthcare to social services.
Some 150 people attended the event, mostly from civil society, including the healthcare and NICT industries but also demographers, institutional bodies, town planners, architects and students.
Filippo MONTELEONE, CEO/founder of CAREIT, opened the Health & the City forum by discussing the position of the elderly in society and the city, and examining the links between city and health today and in the future. “The issue of health is all around us; we need to re-establish links between generations and create a new paradigm in order to roll out a series of coherent economic and social ideas on which to build a model for a cohesive and inclusive society!”, he noted. “We need to create spaces where we can all live together, cities where healthcare facilities are omnipresent, so that everyone can make the most of their autonomy and our elders can live comfortably.”
Yann BALAŸ, Head of Acquisitions and Asset Management in healthcare and educational sector at Primonial REIM, then moderated a round table on the topic of “How can real estate provide solutions for the elderly and adapt to their different needs? “.
Primonial REIM and CAREIT are also Partner-Founders of the “Major National Cause: how to take better care of our elders?”. This is a broad citizens consultation launched by the Ministry for Solidarity and Health and Make.org to draft a concrete action plan for civil society in support of the elderly between now and 2021. The results of the consultation were presented during the forum by the President of Make.org, Axel DAUCHEZ.
Grégory FRAPET, Chairman of the Executive Board of Primonial REIM, added: “Europe’s ageing population is increasingly becoming an issue, so now more than ever we need to think about the notion of ageing well and about developing suitable housing. Primonial REIM is a major healthcare real estate participant in France and Europe; its teams are working harder than ever, along with the whole community of stakeholders, to consider the broad issues of housing for the elderly and their place in the city of tomorrow. We will be a driving force in introducing innovative solutions that meet the needs of healthcare professionals and residents alike.”
Source : Joint press release